Independent Purchases

Sixty percent of the franchisees surveyed indicated that they have purchased 25 percent or more of their technology independently, while only 25 percent report purchasing the majority of their new technology independently.

What percentage of your technology purchases are done independently—i.e., not connected to a technology rollout drive by your franchisor?

Rollout Effectiveness

More than half of those surveyed indicated issues with their latest franchisor-driven rollout. This confirms what we know: Mandates and new technology rollouts can be complex, and can often be a source of animosity between the franchisee and franchisor if not handled effectively.

Rate the overall effectiveness of the technology rollout process (e.g., technology/vendor selection, communication, deadlines, etc.).

Improving the Rollout Process

One thing abundantly clear after reviewing survey results is that franchisees want choice. They recognize the resources, knowledge, scale, and leverage that corporate franchisors have in identifying vendors and negotiating competitive pricing. However, they want to be presented with more than one qualified vendor, and the autonomy to make the right decision for their specific store environment. More than 30 percent of those surveyed listed “choice of vendors” as the factor that would have most improved their last franchisor-driven rollout.

Which of the following would have improved your most recent franchisor-driven technology rollout experience?