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QSR Magazine > Information for the quick-service restaurant and fast-casual restaurant industry
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Complete Collection of Outside Insights Articles
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  • The Franchisee’s Frustration It’s the franchisor’s responsibility to equip franchisees with the appropriate local marketing tools. Issue # 147
  • Food Sanitation Done Right By keeping staff responsible for cleanliness and sanitation, operators can avoid costly food safety mistakes. Issue # 146
  • How to Negotiate a Commercial Lease Quick-serve operators must use finesse if they hope to benefit from a commercial lease negotiation. Issue # 145
  • The Marketing Solution Where Everybody Wins Web-based marketing solutions let companies control their brand and messaging, while helping local stores tailor their own campaigns. Issue # 144
  • 5 Marketing Tips from Pizza Joints Pizza chains are the masters at mobile marketing efforts, while other segments lag behind. See what you can learn from them. Issue # 143
  • Souping Up the Menu Quick serves that dive into the soup category will find it can boost check averages and loyalty—if it’s done right. Issue # 142
  • The Key Is In Compliance Compliance automation is a win-win scenario for employers and employees, and can help operators as they climb out of the recession. Issue # 141
  • Bringing the Kitchen Back to Life It’s sensible to open your operation in an existing building, if only for the savings you can get from retrofitting the kitchen. Issue # 141
  • Marketing Health Conscious Healthy eating is more top of mind for consumers now than ever before, and brands need to develop marketing strategies that display their healthy efforts. Issue # 140
  • Mother Knows Best Convenience, fresh food, and healthy options for kids were just some of the things a group of surveyed moms wanted from the restaurant industry. Issue # 139
  • Franchising in 2010 Following a tumultuous 2009, what is going to happen to franchising this year? Issue # 138
  • Understanding the Impact of Direct Digital Marketing Direct digital marketing strategies and tactics are especially affective for quick-service and fast-casual restaurant marketers. Issue # 137
  • Cashing In on Holiday Gift Card Campaigns Virtual gift cards prove to have more value than simply being easier to distribute. Issue # 135
  • Tax-Favored Financing for Store Remodeling Deferred compensation plans are a smart way to prepare for store remodeling during these lending-wary times. Issue # 134
  • Breaking Through Now is the time to position your foodservice operation for the eventual economic rebound. Issue # 133
  • Refrigeration Maintenance 101 Maintaining your refrigeration equipment can potentially save between 5 and 10 percent on energy costs. Issue # 132
  • How to Defeat McDonald’s Taking advantage of a competitor’s innovation could mean rewards for any company—no matter the size. Issue # 131
  • Your Brand on Super Market Shelves What it takes to leverage a successful licensing opportunity. Issue # 130
  • Employees of All Ages How to best utilize your multigenerational workforce. Issue # 129
  • Know Your Fair Pay Liability With the Lilly Ledbetter Fair Pay Act established, employees can sue based on discrimination after each paycheck. Issue # 128

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